Evaluation Questions
1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our teaser trailer doesn’t use typical conventions of a teaser trailer of this genre, for example none of the characters are shown apart from close ups of areas of the body. This helps create a sense of mystery of the trailer and entices the audience to want to see the film. The use of only giving away the name of the film and the date again helps add to the vagueness of the film and could spark the audience to begin to blog on the internet to find out more about the film, which in turn could help advertise the film by the use of viral marketing. The choice of cars and location gives the sense of realism and helps the audience relate to it due to the cars that are used are often seen in real life and are not over the top like some other films of the similar genre.
Our magazine cover uses the famous film magazine ‘Total Film’ as the name and is in keeping with the style and appearance of the magazine company. We included the relevant texts and images such as the barcode, date, price and issue number. This helps to add to the realism of the magazine cover. To help create the magazine cover we looked at previous issues of the magazine and studied the layout, and conventions of the products. The image and layout of the magazine that we had created is typical of the layout of the magazine with a simple image that relates to the film and the fonts and colours used again help make the cover look as realistic as possible.
The poster we used was kept simple as possible with only and image of a car, the date and the name of the film. This give the similar affect of the teaser trailer, by giving only limited amount of information to make the audience want to find out more by searching the internet and again causing a viral marketing campaign. The poster is also in keeping with the colour scheme of the magazine cover so this relates all three media products together. This is similar to what real media products such as ‘The Fast and the Furious’ film which also keeps with this kind of style.
2. How effective is the combination of your main product and ancillary texts?
Our main product kept in keeping with the two ancillary texts we created. The styles and characteristics of the products are kept in keeping with each other on purpose to make it easier for the audience to relate the poster and the magazine cover to the main film. The three products give the audience an idea about what the film is about but the limited information given out allows the film to have a twist that the audience would be unknown about.
Our Magazine cover uses the same colour schemes as the post by using dark colours such as blue and black. These colours represent the film and giving it a darker side that the audience would be unaware of. The bright orange colours used on the magazine cover are only used to allow the audience to easily know what is inside the magazine which may encourage them to purchase the magazine. The contents of the magazine would also give the audience a brief guide of the film but would not give the whole story away.
3. What have you learned from your audience feedback?
When our teaser trailer was shown to a small audience they instantly wanted to see more of the film. They thought the short, high speed trailer was affective and that the film overall was exciting. They thought that the camera angles and length and transition of shots help make the trailer look professional and they were left wanting to see more. We were informed the sound of the cars flowed through seamlessly throughout the trailer and the use of only leaving key information for the audience to work out more about the films for themselves was effective. All of these points were intentionally created by us to make the film as professional as possible. No negative comments where give but they would have been good to help improve the project if we were to do it again.
4. How did you use media technologies in the construction and research, planning and evaluation stages?
Before we created our film we needed to research and plan it. This involved researching existing products and using the resources we gathered to plan a film that would be of the professional quality. We used computers and the various websites to research existing products. Magazines were also purchased in an attempt to create a structure of what our film should look like. The use of popular websites such as ‘Youtube’ helped us to research existing trailers of the genre we had chosen. Posters were also researched using Google images which was a great resource when researching our products.
The equipment we used for filming were video cameras that used mini DV tapes to store the footage. This was good due to being able to film simply and to capturing the footage on a computer was relatively simple. We used a computer using the storm editing suite to capture the footage and edit it. Sound effects were not needed to be added in due to the sound from the footage linked together giving it seamless audio.
To upload our work to the blog we firstly wrote up all our findings and information into programs such as Microsoft word and publisher. Microsoft publisher was used to create the magazine cover but we had to use professional programs such as Adobe Photoshop, this was used to edit the photos for our poster and magazine cover which gave us a more professional standard of ancillary texts. The photos used where taken using professional Canon 450D SLR camera.
Our teaser trailer doesn’t use typical conventions of a teaser trailer of this genre, for example none of the characters are shown apart from close ups of areas of the body. This helps create a sense of mystery of the trailer and entices the audience to want to see the film. The use of only giving away the name of the film and the date again helps add to the vagueness of the film and could spark the audience to begin to blog on the internet to find out more about the film, which in turn could help advertise the film by the use of viral marketing. The choice of cars and location gives the sense of realism and helps the audience relate to it due to the cars that are used are often seen in real life and are not over the top like some other films of the similar genre.
Our magazine cover uses the famous film magazine ‘Total Film’ as the name and is in keeping with the style and appearance of the magazine company. We included the relevant texts and images such as the barcode, date, price and issue number. This helps to add to the realism of the magazine cover. To help create the magazine cover we looked at previous issues of the magazine and studied the layout, and conventions of the products. The image and layout of the magazine that we had created is typical of the layout of the magazine with a simple image that relates to the film and the fonts and colours used again help make the cover look as realistic as possible.
The poster we used was kept simple as possible with only and image of a car, the date and the name of the film. This give the similar affect of the teaser trailer, by giving only limited amount of information to make the audience want to find out more by searching the internet and again causing a viral marketing campaign. The poster is also in keeping with the colour scheme of the magazine cover so this relates all three media products together. This is similar to what real media products such as ‘The Fast and the Furious’ film which also keeps with this kind of style.
2. How effective is the combination of your main product and ancillary texts?
Our main product kept in keeping with the two ancillary texts we created. The styles and characteristics of the products are kept in keeping with each other on purpose to make it easier for the audience to relate the poster and the magazine cover to the main film. The three products give the audience an idea about what the film is about but the limited information given out allows the film to have a twist that the audience would be unknown about.
Our Magazine cover uses the same colour schemes as the post by using dark colours such as blue and black. These colours represent the film and giving it a darker side that the audience would be unaware of. The bright orange colours used on the magazine cover are only used to allow the audience to easily know what is inside the magazine which may encourage them to purchase the magazine. The contents of the magazine would also give the audience a brief guide of the film but would not give the whole story away.
3. What have you learned from your audience feedback?
When our teaser trailer was shown to a small audience they instantly wanted to see more of the film. They thought the short, high speed trailer was affective and that the film overall was exciting. They thought that the camera angles and length and transition of shots help make the trailer look professional and they were left wanting to see more. We were informed the sound of the cars flowed through seamlessly throughout the trailer and the use of only leaving key information for the audience to work out more about the films for themselves was effective. All of these points were intentionally created by us to make the film as professional as possible. No negative comments where give but they would have been good to help improve the project if we were to do it again.
4. How did you use media technologies in the construction and research, planning and evaluation stages?
Before we created our film we needed to research and plan it. This involved researching existing products and using the resources we gathered to plan a film that would be of the professional quality. We used computers and the various websites to research existing products. Magazines were also purchased in an attempt to create a structure of what our film should look like. The use of popular websites such as ‘Youtube’ helped us to research existing trailers of the genre we had chosen. Posters were also researched using Google images which was a great resource when researching our products.
The equipment we used for filming were video cameras that used mini DV tapes to store the footage. This was good due to being able to film simply and to capturing the footage on a computer was relatively simple. We used a computer using the storm editing suite to capture the footage and edit it. Sound effects were not needed to be added in due to the sound from the footage linked together giving it seamless audio.
To upload our work to the blog we firstly wrote up all our findings and information into programs such as Microsoft word and publisher. Microsoft publisher was used to create the magazine cover but we had to use professional programs such as Adobe Photoshop, this was used to edit the photos for our poster and magazine cover which gave us a more professional standard of ancillary texts. The photos used where taken using professional Canon 450D SLR camera.
Labels: Authun Tim
<< Home